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	Comments on: How We Built a Unique Content Strategy for 4 of Our Clients	</title>
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	<link>https://www.growandconvert.com/content-marketing/content-strategy/</link>
	<description>A done-for-you content marketing agency</description>
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		<title>
		By: DeveshKhanal		</title>
		<link>https://www.growandconvert.com/content-marketing/content-strategy/#comment-19762</link>

		<dc:creator><![CDATA[DeveshKhanal]]></dc:creator>
		<pubDate>Thu, 29 Mar 2018 16:11:21 +0000</pubDate>
		<guid isPermaLink="false">https://growandconvert.com/?p=3311#comment-19762</guid>

					<description><![CDATA[In reply to &lt;a href=&quot;https://www.growandconvert.com/content-marketing/content-strategy/#comment-19758&quot;&gt;tejones&lt;/a&gt;.

Thanks for the compliments. What do you mean by &quot;It seems they are on the radar of some folks considering the change&quot; Does that mean people noticed you doing more middle and bottom of the funnel pieces? Curious if it helped the clients business more.]]></description>
			<content:encoded><![CDATA[<p>In reply to <a href="https://www.growandconvert.com/content-marketing/content-strategy/#comment-19758">tejones</a>.</p>
<p>Thanks for the compliments. What do you mean by &#8220;It seems they are on the radar of some folks considering the change&#8221; Does that mean people noticed you doing more middle and bottom of the funnel pieces? Curious if it helped the clients business more.</p>
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		<title>
		By: Niel Malhotra		</title>
		<link>https://www.growandconvert.com/content-marketing/content-strategy/#comment-19761</link>

		<dc:creator><![CDATA[Niel Malhotra]]></dc:creator>
		<pubDate>Thu, 29 Mar 2018 15:42:29 +0000</pubDate>
		<guid isPermaLink="false">https://growandconvert.com/?p=3311#comment-19761</guid>

					<description><![CDATA[This is awesome as always. I&#039;m still getting more traffic to my new blog. I recently created a huge piece of content and promoted my post through communities and through influencers.

My question is: How do you know you&#039;ve done enough promotion? I&#039;m planning to release a new piece of content once a week. But, my latest guide has about a 10% subscription rate. It seems like such a waste to stop promoting something which has such a high rate. Should I find other ways to promote my guide?

Sorry for the long question, but Devesh did say in the email today to ask our questions in the comment box :)]]></description>
			<content:encoded><![CDATA[<p>This is awesome as always. I&#8217;m still getting more traffic to my new blog. I recently created a huge piece of content and promoted my post through communities and through influencers.</p>
<p>My question is: How do you know you&#8217;ve done enough promotion? I&#8217;m planning to release a new piece of content once a week. But, my latest guide has about a 10% subscription rate. It seems like such a waste to stop promoting something which has such a high rate. Should I find other ways to promote my guide?</p>
<p>Sorry for the long question, but Devesh did say in the email today to ask our questions in the comment box 🙂</p>
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		<title>
		By: Andrew E Peluso		</title>
		<link>https://www.growandconvert.com/content-marketing/content-strategy/#comment-19759</link>

		<dc:creator><![CDATA[Andrew E Peluso]]></dc:creator>
		<pubDate>Sat, 24 Mar 2018 03:29:31 +0000</pubDate>
		<guid isPermaLink="false">https://growandconvert.com/?p=3311#comment-19759</guid>

					<description><![CDATA[I always look forward to your writing, Benji. Thanks for the valuable strategy insight.]]></description>
			<content:encoded><![CDATA[<p>I always look forward to your writing, Benji. Thanks for the valuable strategy insight.</p>
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		<title>
		By: Eugen Oprea		</title>
		<link>https://www.growandconvert.com/content-marketing/content-strategy/#comment-19760</link>

		<dc:creator><![CDATA[Eugen Oprea]]></dc:creator>
		<pubDate>Fri, 23 Mar 2018 23:16:10 +0000</pubDate>
		<guid isPermaLink="false">https://growandconvert.com/?p=3311#comment-19760</guid>

					<description><![CDATA[Excellent content, like always, Benji! I got some really good insights that I can apply to my startup. So thanks for that!

Also, I love how you produced this piece of content so that you now have something to qualify as bottom of the funnel for your agency. Absolutely awesome! :)]]></description>
			<content:encoded><![CDATA[<p>Excellent content, like always, Benji! I got some really good insights that I can apply to my startup. So thanks for that!</p>
<p>Also, I love how you produced this piece of content so that you now have something to qualify as bottom of the funnel for your agency. Absolutely awesome! 🙂</p>
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		<item>
		<title>
		By: tejones		</title>
		<link>https://www.growandconvert.com/content-marketing/content-strategy/#comment-19758</link>

		<dc:creator><![CDATA[tejones]]></dc:creator>
		<pubDate>Fri, 23 Mar 2018 21:43:28 +0000</pubDate>
		<guid isPermaLink="false">https://growandconvert.com/?p=3311#comment-19758</guid>

					<description><![CDATA[Great post guys. It kind of clicked for me recently about blogging for the funnel I spent all last year doing a lot of top of funnel blogging for a client and have moved to more of a middle/bottom funnel posts this year. It seems they are on the radar of some folks considering the change.

What you are doing here, which is the best way, is not blogging for the sake of blogging, but blogging with an end goal in mind. You guys have built a great blueprint here!

It is the only way I see this now. 

Thanks for the case study!]]></description>
			<content:encoded><![CDATA[<p>Great post guys. It kind of clicked for me recently about blogging for the funnel I spent all last year doing a lot of top of funnel blogging for a client and have moved to more of a middle/bottom funnel posts this year. It seems they are on the radar of some folks considering the change.</p>
<p>What you are doing here, which is the best way, is not blogging for the sake of blogging, but blogging with an end goal in mind. You guys have built a great blueprint here!</p>
<p>It is the only way I see this now. </p>
<p>Thanks for the case study!</p>
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		<title>
		By: Naman Nepal		</title>
		<link>https://www.growandconvert.com/content-marketing/content-strategy/#comment-19765</link>

		<dc:creator><![CDATA[Naman Nepal]]></dc:creator>
		<pubDate>Fri, 23 Mar 2018 01:02:53 +0000</pubDate>
		<guid isPermaLink="false">https://growandconvert.com/?p=3311#comment-19765</guid>

					<description><![CDATA[Totally love the people first approach to marketing and evidence-based case studies that you guys have been doing. I don&#039;t see as many marketers do that as often these days. 

Fantastic work!]]></description>
			<content:encoded><![CDATA[<p>Totally love the people first approach to marketing and evidence-based case studies that you guys have been doing. I don&#8217;t see as many marketers do that as often these days. </p>
<p>Fantastic work!</p>
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		<item>
		<title>
		By: SQ		</title>
		<link>https://www.growandconvert.com/content-marketing/content-strategy/#comment-19764</link>

		<dc:creator><![CDATA[SQ]]></dc:creator>
		<pubDate>Fri, 23 Mar 2018 00:58:16 +0000</pubDate>
		<guid isPermaLink="false">https://growandconvert.com/?p=3311#comment-19764</guid>

					<description><![CDATA[I&#039;ve been following what you guys have been doing for these 4 places (and I even contributed a piece *winks*) but fantastic work you guys! Really shows that you guys know what you&#039;re talking about - unlike many marketers out there.]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve been following what you guys have been doing for these 4 places (and I even contributed a piece *winks*) but fantastic work you guys! Really shows that you guys know what you&#8217;re talking about &#8211; unlike many marketers out there.</p>
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		<title>
		By: Daniel Foster		</title>
		<link>https://www.growandconvert.com/content-marketing/content-strategy/#comment-19766</link>

		<dc:creator><![CDATA[Daniel Foster]]></dc:creator>
		<pubDate>Thu, 22 Mar 2018 15:40:09 +0000</pubDate>
		<guid isPermaLink="false">https://growandconvert.com/?p=3311#comment-19766</guid>

					<description><![CDATA[Nice, meaty post...thanks for sharing so many details and your thought process along the way!]]></description>
			<content:encoded><![CDATA[<p>Nice, meaty post&#8230;thanks for sharing so many details and your thought process along the way!</p>
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		<item>
		<title>
		By: Deepika Singh		</title>
		<link>https://www.growandconvert.com/content-marketing/content-strategy/#comment-19763</link>

		<dc:creator><![CDATA[Deepika Singh]]></dc:creator>
		<pubDate>Thu, 22 Mar 2018 15:39:06 +0000</pubDate>
		<guid isPermaLink="false">https://growandconvert.com/?p=3311#comment-19763</guid>

					<description><![CDATA[Wow !! Exhaustive and so insightful !! Great job guys]]></description>
			<content:encoded><![CDATA[<p>Wow !! Exhaustive and so insightful !! Great job guys</p>
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