- How to Test and Scale Leads with Google Ads for SaaS Learn the key mistakes made in Google Ads for SaaS, and how to test and scale the channel successfully.
- How We Reduced Google Ads CPL by 75% & Increased MQLs We cover common mistakes we see in paid ad campaigns and show how we reduced cost per lead for our client by 75% while also increasing qualified leads.
- Why We’re Adding Paid Search Management to Grow and Convert’s Services In the 7 years since starting Grow and Convert, we’ve made one thing extremely clear: search intent matters. We coined the term “Pain Point SEO” with the intention of proving — via many case studies — that a keyword strategy which focuses on high-intent keywords produces more leads than a traffic-focused keyword strategy. But an […]
