We’re a content marketing agency with a data-backed framework for getting AI search visibility for clients ranging from bootstrapped startups to publicly listed companies. Unlike agencies that test random GEO tactics found online, we’ve developed a systematic approach to AI search optimization called Prioritized GEO, which is backed by real data from dozens of clients which we’ve helped get visibility for thousands of prompts. 

We’ve published detailed quantitative studies analyzing what actually drives AI visibility, showing the correlation between SEO rankings and mentions in ChatGPT, Perplexity, and other AI tools. And we’ve built our own AI visibility tracking tool, Traqer.ai because were unsatisfied with existing AI visibility tracking tools—which fabricate random prompts and over-emphasize a single visibility percentage. 

In our GEO service, we help clients get visibility in AI search platforms like ChatGPT, Perplexity and the all-important but often ignored Google AI Overviews via high-quality, human written content. 

What You’ll Get From Our GEO-Focused Content Marketing Service

Execution of your entire content and GEO strategy, start to finish

Benefit: We don’t just provide general GEO tips and leave you to execute the recommendations yourself. We instead create and execute a complete GEO-driven content marketing strategy for you. We identify high-value topics for AI visibility, produce high-quality human-written content optimized for those topics, conduct citation outreach to boost your mentions, and even deliver SEO rankings as an additional benefit along the way.

A GEO strategy focused on topics that drive customers, not random tactics

Benefit: Most agencies test whatever GEO tactics are trending online—commenting on Reddit, adding FAQs to every page, or chasing viral prompts that change weekly. We use our Prioritized GEO framework to focus on the topics and prompts that your actual customers use when they need solutions like yours. This systematic approach ensures you show up for queries that lead to conversions, not just visibility.

Citation outreach to boost your AI mentions

Benefit: We’ve heard of brands investing in general purpose “reddit marketing” or “digital PR” because they were told LLMs “like Reddit”. As our published data has shown, this is based on a massive misunderstanding of what sources LLMs cite. We, instead, identify exactly which articles are being cited most frequently by AI tools for the prompts and topics that matter to your business. Then we conduct targeted outreach to get your brand and solutions included in these high-authority pieces. This boosts your visibility across AI search results by ensuring you’re mentioned in the content that LLMs reference most often for your target topics.

High-quality content created specifically for AI optimization

Benefit: We create high-quality human written content for clients which is informed through detailed interviews with your product and sales teams. This ensures the content discusses your specific features, benefits, and differentiators in the detail and context that AI tools need to understand and recommend your solutions for relevant queries.

Conversion data and tracking so you know what works

Benefit: Instead of reporting on vanity metrics or fabricated AI visibility scores, or worse, sentiment scores, we track actual business results from our GEO efforts. We attribute leads and conversions to individual pieces of content and AI visibility topics, showing you exactly which GEO investments are driving qualified prospects to your business.

AI visibility tracking via our proprietary platform Traqer

Benefit: All clients get Traqer.ai for free during their engagement. We set it up to track the specific topics and prompt categories that matter most to your business, manage the tracking, and report on your visibility trends month over month. This gives you more accurate and actionable data on where you’re gaining or losing AI visibility, unlike other tools that a single visibility metric which is largely useless and absolutely not actionable.

Our GEO Strategy: Prioritized GEO

Our core GEO strategy is built around Prioritized GEO, our proprietary framework that focuses on what actually drives AI visibility rather than chasing every new tactic that surfaces online.

Most agencies focus on random on site LLM optimization tactics like adding llms.txt to your site (doesn’t work) or rewording headings as questions (completely unnecessary). Random tactics is not a strategy. 

In actuality, the main factor that improves AI visibility is exposing your brand to LLMs during their web searches. LLMs supplement their responses by searching the web and reading the results. They do this in particular when asked about product recommendations (which are the prompts that are most important for you). This means the best way to get AI visibility is through traditional SEO rankings on keywords that LLMs encounter when researching topics.

Our Prioritized GEO framework gets you these rankings and exposure to LLMs in three tiers, Tier 1 being the most important.

Tier 1: Owned Content Strategy

We create and publish content on your own site that ranks for keywords related to the topics and prompts where you want AI visibility. This exposes your brand, product features, and differentiators to LLMs when they search for information on these topics. The great side benefit is you also get traditional SEO traffic and leads from this content.

Tier 2: Citation Outreach

We help you get GEO visibility through being mentioned in other people’s content that LLMs frequently reference. We identify which sources LLMs are citing most often for the prompts that matter to you, then reach out to get you included in their articles. This multiplies your exposure beyond just your owned content.

Tier 3: Advanced LLM Tactics

Only after establishing Tiers 1 and 2 do we test on page tactics like adding summaries to content. And, frankly, these are often not necessary once you have strong owned content and citation presence. Most of our clients have great AI visibility without this.

This prioritized approach ensures we focus on the strategies that have the biggest impact on AI visibility rather than chasing every new tactic that promises quick wins.

Our AI Visibility Tracking Platform

We built our own AI visibility tool Traqer.ai because existing AI visibility tools provide misleading data that doesn’t help businesses make real decisions about their GEO strategies.

Most AI visibility tools create their own prompts, track random queries you’d never actually optimize for, or give you overall single number visibility scores. This makes it impossible to understand whether your GEO efforts are working or focus your optimization on topics that matter.

Traqer.ai works differently. Instead of fabricating prompts, it lets you define the specific topic areas and prompt categories that are most important to your business. 

We set up Traqer with the topics and prompts that matter to your business, monitor your mentions across those relevant topics, and publish content or get citations that helps increase your LLM visibility. 

All clients get Traqer for free during our engagement.

Return on Investment on our GEO Content Services

Here is why we think companies focused on AI search visibility will benefit by choosing Grow and Convert as their GEO agency:

You get qualified leads, not vanity AI visibility metrics: We measure success by conversions and qualified prospects generated through AI search visibility, not arbitrary visibility scores or mentions in irrelevant prompts.

Less expensive than building GEO capabilities in-house: Our pricing is less than the all-in cost of one experienced content marketer, and includes strategy, content creation, citation outreach, tracking, and reporting that would require multiple specialized hires.

Proven GEO framework while others are still experimenting: We’ve developed and tested our Prioritized GEO methodology across dozens of clients while most agencies are still testing random tactics they find online.

Faster results through our established process: Finding qualified GEO talent is nearly impossible since the discipline is so new. We hit the ground running with a systematic approach refined via dozens of clients and thousands of prompts and pieces of content. 

Better AI visibility through strategic content: We’ve produced hundreds of pieces of content that rank on Google and get mentioned by AI tools, giving us proven experience in creating content that performs well in both traditional and AI search.

Accurate visibility tracking: Our Traqer platform gives you real data on AI mentions that matter, unlike tools that track fabricated prompts or give misleading single number visibility scores.

Our Agency Pricing

All of the GEO results and case studies on our site were achieved with our standard service. It includes everything you’ll need to be successful with AI search optimization:

  • GEO topic research and Prioritized GEO strategy development
  • 34 pieces of content per year optimized for targeted GEO and SEO topics
  • Citation outreach to boost mentions in high-authority articles
  • Traqer.ai setup, management, and reporting
  • Monthly conversion tracking and attribution from GEO efforts
  • SEO rankings as an additional benefit from the same content

Cost: The normal cost of our service is $10k/month or $9k/month with a one year commitment. Citation outreach is an extra $2000 per campaign done on an as needed basis. 

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