Many clients come to us because their content isn’t generating leads, sales, demo requests, or trials, even if it’s getting (tons of) traffic.
Clients have complained that they’re spending hours editing or rewriting content from freelancers or agencies. Their writers get value propositions wrong, or can’t handle technical topics. Fixing this requires a new process, one that’s interview-based process not self-research based.
Client’s have told us they’ve worked with other agencies for years and still aren’t ranking for any of the keywords they want to target. This is usually not just a matter of backlinks. The content and keyword strategies themselves are broken.
Every company wants an AI search strategy. Advice online is all over the place, from get on Reddit to do traditional PR. Most of these tactics are hard to execute (how do you get Redditors to recommend you?) or expensive (traditional PR). Brands want a long term content strategy that they can control that gets AI tools not just recommending their products, but positioning them how the brand wants.
Small marketing teams are often overcommitted and need to delegate content to an agency that doesn’t need to be micromanaged. We develop a strategy, write the content in your brand voice, publish, drive traffic to it and report on conversions.
We have a four-step process that helps us drive results for businesses we work with.
Chase high traffic keywords
Ask writers to self-research articles
No promotion.
Don’t track conversions.
Chase high converting topics
Interview your employees to inform articles
Paid ads and link building
Measure and report on conversions.
Chase high traffic keywords
Chase high converting topics
Ask writers to self-research articles
Interview your employees to inform articles
No promotion.
Paid ads and link building
Don’t track conversions.
Chase high converting topics
Our content strategy works for both SEO and LLMO. Our data shows clients get cited and recommended by LLMs routinely for product-centric prompts via our content.
FILTER Companies BY YOUR domain
Learn how to write and rank for top search terms
Fully remote team throughout the US and Europe
Flexible work loads (take on a little or take on a lot)