- Introducing Wave Writer: Our AI Writing Tool That Actually Understands Your Business We built Wave Writer, an AI writing tool that actually understands your brand voice and creates tailored marketing content for your products, features, and value propositions.
- Pain Point LLMO: Why Product-Centric Content on Your Own Site Beats Reddit & PR We explain why product-centric content on your site beats Reddit and PR for showing up in LLMs like ChatGPT and Perplexity.
- How SEO Will Change in a World of AI Search Recently, we’ve seen more leads coming from ChatGPT than any other source. In the past month alone, 71% of our new leads came through ChatGPT. Our clients are noticing the same shift — mentioning it in emails and bringing it up on our monthly calls. So the natural questions we’re asking are: There’s a strong […]
- Does Google SEO Affect LLM Optimization? We Analyzed 400+ Keywords to Find Out AI search engines like ChatGPT and Perplexity are starting to pull searchers away from Google. This shift has marketing teams and brands exploring a new SEO-like acquisition channel: getting mentioned by LLM (Large Language Model) chat tools. Some have even coined this emerging field LLMO, which stands for LLM Optimization. But while Google SEO has […]
- How Marketers Are Using AI for Writing [Survey] There’s a lot of debate about how AI can be used in writing. Is it the future, or is it ruining the internet with bad content? While the debate continues, we decided to gather data. We surveyed over 50 marketers, from freelance writers to C-suite executives, on how they’re using AI to produce marketing content […]