- How to Turn Your Blog’s Thank You Page Into a Lead Generating Machine For companies using a blog as a way of driving traffic and generating leads, getting an email subscriber is just step 1 of the conversion funnel. While getting e-mail subscribers is great, the real goal of most company blogs is to generate leads for your sales team or get your prospects to make purchases online. Excluding customers […]
- The 3-Step Bulletproof Formula To Writing Kickass Blog Post Headlines 8 out of 10 people read the headline. Only 2 out of 10 actually read the body copy. In other words, if you screw up your blog post headline, it’s almost like you didn’t even write that new blog post you’ve been working on for weeks because no one is going to be reading it. […]
- Getting 76% Growth in Traffic in One (Leap) Month Traffic We got 7,614 users to the site in February. This is how that compares to the previous months (blue line is target exponential growth, orange dots are actual): It’s funny, when I drew up that blue line at the beginning of this blog, I said multiple times to “take it with a grain of […]
- Why You Need a Growth Model For Your Blog (And How to Create One) Last month we had 7,614 unique visitors (users) on this site. In the next 30 days we want to get 20,000 users to our site. Not pageviews, not unique pageviews, not sessions…users. I know, it’s absurd. But we set a goal of hitting 40,000 users in a 30 day span in 6 months and we’re 3.5 […]
- Going Viral: How I got 10k Views on Medium in 4 days Going viral on Medium doesn't happen just by luck. Here's the exact process I used to get my first Medium post to go viral.
- Breaking SlideShare: How I Got 2,000,000 Views from Only 16 Presentations Our first guest post! Eugene and team reached out to us about their success with Slideshare and we didn’t believe their results until we saw the post ourselves. We thought it was an awesome example of scaling content marketing with a proven process and that’s why we wanted to share it with you. So without further ado… -Benji […]
- How to Use Mega Projects to Drive an INSANE Amount of Traffic to Your Site The end goal in content marketing for almost everyone is to get sales. Period. But the challenge for most people isn’t selling something, it’s the step before that: driving traffic to your website. More specifically, the question you might be wondering is: How do I drive traffic to my website when a million other people out there […]
- The #1 Problem with Content Upgrades and What I’ve Learned To Do Instead In the last post on converting blog traffic, we talked about measuring your conversion rates and putting calls-to-actions in the proper places so you convert as much traffic into leads as possible. In this article we’re going to talk about a particular conversion tactic called content upgrades. Content upgrades are a game changer for the […]
- How Much to Pay Blog Writers If you’re starting a company blog, or you’re looking to build out a team of freelancers for your blog, figuring out how much to pay writers can be a tricky task. If you pay your writers too little, you’ll end up with bad quality content and your writing team will most likely leave you for […]
- January Update: Getting to 4,300 Uniques and 530 E-mail Subscribers We’re now 2.5 months into our 6 month project (nearly halfway!), so things are starting to ramp up. We made some good progress this month, but the real challenge is about to arrive. If you’re new and want to follow along as we try to hit 40,000 unique visitors in 6 months, click here. On […]
