- How to Improve Your Blog Conversion Rate (Based On 100s of Blog Posts) Learn the two key actions that, based on our experience, have the highest impact on improving blog conversion rates.
- Does Ranking on Google Impact ChatGPT’s Recommendations? We set out to see if there's a correlation between what ChatGPT recommends and what’s already ranking on Google. Here's what we learned.
- How We Reduced Google Ads CPL by 75% & Increased MQLs We cover common mistakes we see in paid ad campaigns and show how we reduced cost per lead for our client by 75% while also increasing qualified leads.
- How to Find and Use Secondary Keywords to Increase Conversions: A Case Study Learn how we found and utilized secondary keywords to help increase conversions for our client.
- 3 Key Challenges of Healthcare Content Marketing & How to Solve Them Learn how to solve the 3 key challenges in healthcare content marketing.
- Hiring Blog Ghostwriters: Lessons from Evaluating 200+ Writers Get detailed advice on how to hire blog ghostwriters based on first-hand experience.
- SaaS SEO Case Study: Attracting Advanced Users with In-Depth Blog Posts Here’s how we helped Smartlook scale trials and demos to 600+ per month, expand to the U.S., and attract more advanced customers.
- SEO Conversion: What It Is, How to Track & How to Get More Learn where to focus your efforts if you want to improve your SEO conversion rate.
- How to Set Up and Track GA4 Conversions A step-by-step tutorial of how to set up GA4 conversion events and reports to track them.
- Pain Point Copywriting: How to Write Compelling Sales Copy Inside Blog Posts In this post, we cover common mistakes we see writers make with product or sales copy that lowers the chances of converting visitors into customers.
